Client: SPC

Agency: Leo Burnett

Audience: Young families

Challenge: SPC wanted to connect with young families by promoting their Ardmona products in fresh, non-traditional ways. The goal? Build engagement and make their brands at the top of the minds of busy parents looking for quality and convenience.

Solution: I created tailored social media content for SPC Ardmona, crafting campaigns across Facebook, Instagram, and Twitter. From showcasing Golden Valley's wholesome appeal to highlighting Henry Jones's heritage and quality, every post was designed to resonate with its target audience while maintaining a vibrant and approachable tone.

Result: The campaign resonated with young families, driving high engagement and cementing SPC’s place in their hearts (and shopping carts).